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MTN Business SA App of the Year Awards calls for entries

Submissions for the MTN Business SA App of the Year Awards 2016, the biggest and most prestigious app development awards, are now open.

The App of the Year Awards is a springboard for creative developers and their original solutions. Previous winners of the awards have gone on to launch their apps internationally, been acquired by blue chip corporates, or become well-known and loved South African digital products in their own right. Previous winners and categories winners include SnapScan, Wumdrop, FNB Banking, Money4Jam, Zapper, Vula Mobile, and PriceCheck.

MTN Business SA Chief Enterprise Business Officer, Alpheus Mangale says: “We are proud to once again support the App of the Year Awards and encourage app developers to participate in this premier event. It is our strategy that through partnerships like these we are able to encourage growth for our partners.”

“At MTN Business we believe in the excellence, skill, and talent of the local digital industry, and the App of the Year Awards is one of many ways that we use to support and celebrate the pioneers and practitioners in what they strive to achieve,” says Mangale.

Award participants benefit from the rigorous judging process through receiving constructive input from industry experts that in turn helps them to refine their pitch. In addition, participants receive extensive media coverage exposure from the event, as well as a networking opportunity and potentially taking home some fantastic prizes.

Entries are now open for developers to enter their apps into one or more of the following categories and subcategories:

Best Enterprise

  • Media & communications
  • Ecommerce
  • Business solutions & sales
  • Utilities

Navigation (and geo location apps)

Best Consumer

  • Finance & banking
  • Entertainment & gaming (incl. kids apps)
  • Media & communications (incl. community & social)
  • Lifestyle (incl. health & fitness, and personal education)
  • Productivity (incl. utilities)
  • Creative apps (incl. Photo & video)
  • Best Enterprise Development App: Drawn from the MTN Foundation app development programme alumni
  • Best Breakthrough Developer
  • Most Innovative App

Ultimately, the judges will crown the overall MTN Business App of the Year from entrants of the above categories.

Descriptions of the categories, entry fees, and the entry form are all available on www.appoftheyear.co.za. The deadline for entries is Thursday 2 June, 2016. The MTN Business App of the Year Awards ceremony will take place at the Sandton Convention Centre on 4 August, 2016.

Join the conversation by following and using #MTNAppAwards.

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