As we enter the fourth-day national lockdown, MTN announced on Monday it was enabling South African women to exercise whilst in isolation in their homes.
Available on MTN’s Youtube channel and on social media @MTNza, GiGYMA is a digital home-based workout series that is easily accessible from any smartphone, tablet, laptop, or PC.
While there has been a revival of healthy living amongst all South Africans over the past few years, the popularity of online fitness challenges and workouts has grown rapidly over the past two weeks.
Now that South Africans can’t go to the gym, a walk or run may prove ever-more challenging as the 21-day lockdown progresses.
“We understand how difficult it can be for women to find the time to live a healthy and active lifestyle under normal circumstances, now with the lockdown it may seem impossible. And, while GiGYMa was originally designed with women in mind, the exercises can work for all members of the family and are a great way to stay active during the lockdown.” says Jacqui O’Sullivan, Executive for Corporate Affairs at MTN SA.
MTN GiGYMa features Ncumisa Pongoma in a series of videos, showcasing how everyday household items can help you get into shape and keep up with your fitness goals whilst at home.
Each of the MTN GiGYMa work-out videos is accessible through MTN’s Youtube channel: https://www.youtube.com/watch?v=k8JQIZvop_U and shared across MTN’s Facebook, Twitter and Instagram pages for the next 21 days.
Staying home doesn’t mean you can’t stay fit. Introducing GiGyma, the gym series to keep you fit, from the comfort of your home. Let’s guide you on your fitness goals during the lockdown period. For the full episode: https://t.co/Wr7PrYF6PC #GiGyma #EverywhereYouStay pic.twitter.com/TL9fCQXZGi
— MTN South Africa (@MTNza) March 30, 2020