Facebook is Launching Gaming App to Challenge YouTube, Twitch

“Investing in gaming, in general, has become a priority for us because we see gaming as a form of entertainment that really connects people."

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Facebook wants to take on Twitch and YouTube with a new dedicated mobile gaming app, according to a report by The Verge.

The app is set to be introduced on April 20th.

It will only be available on Android devices at first.

The company has plans to release the app for iOS devices once “Apple approves them.”

Facebook’s gaming app will largely curate and focus on the streaming community, according to The Verge.

“Investing in gaming, in general, has become a priority for us because we see gaming as a form of entertainment that really connects people,” Fidji Simo, head of the Facebook app, told the New York Times.

“It’s entertainment that’s not just a form of passive consumption but entertainment that is interactive and brings people together.”

Twitch and YouTube still dominate the industry, though. Twitch commanded 61% of hours watched in December 2019, with YouTube maintaining another 28% of the market. In fourth place is Microsoft’s Mixer, which saw just under three percent of all hours spent watching livestreams.

For more read: Facebook is launching a dedicated gaming app to take on Twitch, YouTube

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